Marketing to Marketers

Role: Senior Visual Designer
Software: Illustrator, Photoshop, AfterEffects, FinalCut Pro X

At iSpot, I collaborated with the Marketing team to ideate new strategies for targeted market outreach strategies. I created concept art, storyboards, animatics, and fully rendered animation ready for the big screens.

Really big screens

My work was shown in Times Square and featured in a “Best Of” list for 7 Times Digital Signage Became Works of Visual Art.

This project involved designing the illusion of a continuous animated piece across three billboards of different shapes and sizes and elevations. I managed this by modeling the building in After Effects.

Masters of Marketing

Marketing to marketers is always a challenge. How do you authentically approach the people who have not only seen it all- but personally made it all? To make sure iSpot was on their minds, I branded a charging station that would keep them (em)powered to keep making the best decisions. It paired nicely with the ad in the conference app.


Outreach, Events & Social Good

Here’s a sampling of additional projects I designed and published. From formal event branding and e-mail invites to casual bag drops and internal fundraisers, there was never a dull day.

Just saying Thank You

Swag is a great way to say thank you to coworkers and customers alike!